https://www.brettsiemen.com/work daily 1.0 2020-03-02 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575518098093-IY10ZANGPCAWVQFVUR6T/Main+pages+CC_144dpi.jpg Brett Siemen Senior art director The website home page introduces McKinstry’s unique range of capabilities through an explorable building interior with twelve unique floors. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575520380324-OD0JY7OW4ABXYJ5FGSVW/All+up+Floors_Final_216dpi+2.jpg Brett Siemen Senior art director Each floor represents an area of McKinstry’s expertise, ranging from garages to laboratory clean rooms. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575520316375-WJXA4CG3JNNF9A769ARY/sketch+work_final+page.jpg Brett Siemen Senior art director - lasfka;fkdsjf;asdkfjklas Sketches exploring layout and design options. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580869735432-VAX5PIE8EOOJZV9HH0H1/Sketch_Floor+layout+full+size.jpg Brett Siemen Senior art director Each floor layout was designed and then rendered isometrically to represent a specific type of service. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1579669661902-2N33KSZ2UDH1R31ZQM30/Combined+pages_144dpi_Final.jpg Brett Siemen Senior art director Secondary navigation allowed visitors to explore McKinstry’s offerings, capabilities, branded services and marketing sectors. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576803265712-H4I44H6EEVZE0USV4AJO/tv+spot.jpg Brett Siemen Senior art director Television spot. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576803114007-YU6A9TQS2RHF2XDUDOW3/BoysGirls+Game+Piece_sidewalk.jpg Brett Siemen Senior art director A life-size gameboard and pieces provide an eye catching display that encourages people to stop and learn about the Clubs. A donation kiosk provides a way to digitally donate. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575521633108-VJ4MMY282H5YJ9M0D8BT/ADS.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576371670464-1A15MK65BDQL1866OOZ5/game+board+drawing.jpg Brett Siemen Senior art director Concept for a gameboard direct mail piece. Playing the game reveals all the positive things Boys & Girls Clubs provide for kids while encouraging people to donate to help support the Clubs. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580798127668-3EXXAVB8BA6G004VOHTH/3_Magalog+open+pages.jpg Brett Siemen Senior art director The printing process for the pieces pushed the limits of how much ink could be applied to newsprint paper. The company that printed the pieces ended up winning industry awards for the work. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575513826696-3HJIQ67Q484KS5GGIDFX/6.5_post+cards.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575513796771-5TIFJT5Z8SWW5U4EZGES/6_post+cards.jpg Brett Siemen Senior art director Postcards offered frequent and humorous reminders that small ship cruising offers travelers a more authentic and less status quo experience than that provided by the big ships. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580797182145-9WQLNH84JD7QHOFGAVPJ/7_emails.jpg Brett Siemen Senior art director Emails were created with eye-catching imagery, engaging headlines, and valuable information on each itinerary. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580798604979-4TPPCBC9AOML3SZFJL4U/magalog+detila+copy.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575507155196-OJ49H7EHX4C5GRMGZJQ2/1_3+magalogs_F.jpg Brett Siemen Senior art director We created a series of 20-page newsprint tabloids that unfolded to give readers a large, extremely colorful, and unexpected way to discover Cruise West itineraries. Each edition gave readers a more up close, tactile experience while offering big savings in printing and mailing costs. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575512442062-340J88NQJNVVVSTZRVWT/4_mini+mags.jpg Brett Siemen Senior art director Single page versions were created to help sell specific voyages. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575510634008-KLRTSG014GVDZZZ388UL/2_Hands+Unfold.jpg Brett Siemen Senior art director Each tabloid was mailed at 6x9 inches, unfolding to the size of a newspaper when opened. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580797689931-THMRZ7HOU9JY8MFMFPTT/5_mini+mag+3+pages+2.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577059513397-R4YEZJ2AMBGB814MGVQP/Sonics_hero+shot.jpg Brett Siemen Senior art director The direct mail package measured 9.5 x 6 inches and was designed to resemble a pack of basketball cards. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580799257508-0S2BH9I82BCSYL6PDJ5C/Sonics_pages_v3.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577059548769-PFCL9GL3MTE620TP27Y1/Sonics_shot+2.jpg Brett Siemen Senior art director Included in the package were four player cards, ticket package information, an order form and a piece of chewing gum. In select packages, a signed Luke Ridnour card was included. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580073599078-NDEKP5JW2UPLK4J6P34O/arch.jpg Brett Siemen Senior art director HEADLINE: The majesty of the Himalaya is matched only by the generosity of its people. COPY: Conrad Anker, director of the Khumbu Climbing School, is welcomed into a Nepali village with a traditional ceremony. Conrad and others teach vital technical and mountain safety skills to Nepali guides. You can learn more at www.thenorthface.com. Photo: Jimmy Chin. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577063198349-D1VF11R49WSDBHI0OTL2/NORTHFACE_1.jpg Brett Siemen Senior art director HEADLINE: I’m learning quickly why few have ever attempted this. COPY: Hilaree Nelson O’Neill digs in as she’s caught in unexpected spindrift, Sam Ford Fjord, Baffin Island. For a closer look at Hilaree’s Inconceivable Jacket and more expedition details, go to www.thenorthface.com. Photo: Whit Richardson. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580073907888-421U7NA1RD8HBZRMRRFT/snowbard.jpg Brett Siemen Senior art director HEADLINE: I cursed it on the way up. Apologized on the way down. COPY: John Griber takes a Summit Series™ prototype jacket to the extremes on Denali, Alaska. To see more of John and our other athletes in action, go to www.thenorthface.com. Photo: Chris Figenshau. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580074050907-ZXW5PWFRX4BZ3QC672UW/eyez.jpg Brett Siemen Senior art director HEADLINE: Two days ago, I was just a voice to her. COPY: Pete Athans and The North Face team work with doctors treating epidemic cataract blindness in the Himalaya. Through their efforts, more than 250 people in Jiri and Phaplu can once again see their homeland. Read dispatches from the Himalayan Cataract Project at www.thenorthface.com/globalgiving. Photo: Kristoffer Erickson. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580074199258-S7P51LLN9TVOJVBQ9ZLR/peak.jpg Brett Siemen Senior art director HEADLINE: When I return, hundreds of Nepali will be able to see the joy on my face. COPY: Conrad Anker and the Sight-to-Summit Expedition team have spent the last two weeks helping restore sight to hundreds of Nepali once blinded by simple cataracts. This climb of 6,440- meter Mount Cholatse in the Himalaya is their reward. The North Face Summit SeriesTM features technically-superior, athlete-tested apparel and equipment for the highest level of performance in extreme weather and terrain. Learn more about Summit SeriesTM gear and support the Himalayan Cataract Project at www.thenorthface.com/HCP. Photo: Kristoffer Erickson. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580099140273-KUUH67KQZ5PTDRPM8EV6/Amtrack.jpg Brett Siemen Senior art director Amtrak wanted to convince people to take the train for weekend trips, rather than driving. We pitched this garage door hanger, which made that argument and also included a buy-one, get-one-free ticket offer. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580098751126-KA5CIRGHJXTL1UA5OM1X/rosetta+stone.jpg Brett Siemen Senior art director Humor was used in this print ad which spoke to the amazing possibilities that can emerge when two people from different cultures and lifestyles connect through a shared language. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580097041998-DY3KNY617RTNYKM6DUSU/Metro+bus_v2.jpg Brett Siemen Senior art director During the height of gas prices in the mid 2000’s, this campaign was concepted for Seattle Metro, encouraging people to to ride the bus in order to save money. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577067001731-NR9I7AXHXTDRQ9BX65KX/Seahawks+window.jpg Brett Siemen Senior art director This series of posters was created to support the home team Seattle Seahawks leading up to the NFC title game against the rival San Francisco 49ers. In each execution, a humorous comparison was made between the San Francisco coach or quarterback and another person, animal or character. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577066932391-I0UDUEE5J6LFVY2G3FQ4/free+lunch.jpg Brett Siemen Senior art director This print ad for remerinc advertising demonstrated that even a “Free Lunch” comes at a price. A tongue-in-cheek visual supported by amusing copy earned the ad an award for self-promotional advertising. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580098636454-18KVHZJZ65E1ORWE508P/Holland+Shoskele.jpg Brett Siemen Senior art director Holland America wanted to gain attention online, so we created this disruptive banner ad, in which an animated ship cruises across the screen. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574745112867-PIP30UCNNT4MR8ZY1MYT/Microsoft+home+page+icon.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575521002641-CAZSTGKZ26TASHLIKKNK/Mckinstry_HomePg_Icon.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575523142382-GEDC93WZLNFW6RN2TDBV/HomePg_Thumbnail_Template_final.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575523176397-1537ETJ6UK80FQBU4GIP/McD+home+page+icon.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575523974763-H42JZ6Q2VKZXDV3G4V8R/Alsaka+USA.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575962207714-VEADOLWZ5GISC0FDBB48/BG+home+page+icon+2.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1575964448059-BX6WFB7803BL6ZW838MH/Cruise+West+home+page+icon.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577058953103-3R8ZGHVGBPOV8JWTBVZQ/HomePg_Thumbnail_Template_final.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577063963861-UGJWLI0DOMNAIL9R72YQ/HomePg_Thumbnail_Template_final.jpg Brett Siemen Senior art director https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1577069077055-YP9IPZGIJ2W7WHNUJ23T/HomePg_Thumbnail_Template_final.jpg Brett Siemen Senior art director https://www.brettsiemen.com/chotto-motto daily 0.75 2016-09-01 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464979921827-VSUMOBA4OQ183XFEUL1M/menu-1.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1460667768735-N8F6PJHSY8AQPXQ90WWZ/logo.jpg Chotto Motto Branding for a ramen shop in Hong Kong https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472772858721-VHAI0L4AVSNY6JU0D5Q3/business-card-grid.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464897481024-YVEICMR52WEAN6V7SQK7/menu-1.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464897909382-S8OUPQBR01N0POG9EYNV/menu-2.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472771124069-A8OFWZEV7G7BOT3D72PL/website-1.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472771346502-LYJIB0QFHQMOGL2IV2CB/website-2.jpg Chotto Motto https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472771523159-9LY2BLZ9L0LSL8ZKS28A/website-3.jpg Chotto Motto https://www.brettsiemen.com/new-gallery daily 0.75 2019-04-11 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1555022934859-PGLYN5F35ZLMVI7G5GQE/image-asset.jpeg New Gallery https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1555022934859-PGLYN5F35ZLMVI7G5GQE/image-asset.jpeg New Gallery https://static1.squarespace.com/static/5c928abe90f90448ab3524d8/5cafc37cf9619a58b0be9eec/5cafc456edce67f847852d1a/1555022865563/ New Gallery https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1555023104150-TT8KPJJ97RZKTTBB53DI/image-asset.jpeg New Gallery - this is where a title page goes this is where a caption could go https://www.brettsiemen.com/american-portraiture daily 0.75 2016-09-02 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465411151470-52H14IV6INJ0O3JA4NYY/american-portraiture-1.jpg American Portraiture https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1463687122925-YFXB3MPG7MIYBKEAY905/american-portraiture-1.jpg American Portraiture Layout for American Portraiture: 1945–1968 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1463687123988-QTXL6I7KI03D6ERR1YQ1/american-portraiture-3.jpg American Portraiture https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1463687122978-19W4CNW0G9UN5N72U3V0/american-portraiture-2.jpg American Portraiture https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1463687123993-GIBXKBFIPISEBSREKZHJ/american-portraiture-4.jpg American Portraiture https://www.brettsiemen.com/death-by-xoko daily 0.75 2016-09-02 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465245043422-VHAQXC27X5R9B34JIFQ6/img1.jpg Death by Xoko https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465409799161-A2X7XAKQLOREMRVCGUR5/img1.jpg Death by Xoko Branding and packaging design for Death by Xoko, a Peruvian Chocolatier https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465409936163-PWCLDAJUTU5UVZEX50AW/img3.jpg Death by Xoko https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465244718121-K8I0XR82IJ0YICCMWM8E/img2.jpg Death by Xoko https://www.brettsiemen.com/ibili daily 0.75 2016-09-02 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472770523205-U5U60FHXDMKZ5ELEV1AL/ibili-app.jpg Ibili https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472770453133-S5L6U740NQVJECWJOF3H/ibili-app.jpg Ibili UI/UX for Ibili, an app that generates architectural walking tours based on geolocation. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472226907821-34D9GWY6CLV2INW0HVIM/guide-screen-3.png Ibili - Interface For easy planning, walks are filtered by length. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472227157982-SL2V6NPK059F7DIIHIL3/guide-screen-2.png Ibili - Experience Geolocation helps anyone navigate like a native. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472829428444-42R1DI5XCZ5OHWY47QV2/guide-screen-4.png Ibili - Features Users click on a stop to learn about each architectural wonder. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461597728765-0G3C4VEIWZ8KVUFOEMSX/static1.squarespace-crop.jpg Ibili https://www.brettsiemen.com/ibili-1 daily 0.75 2016-09-02 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472770523205-U5U60FHXDMKZ5ELEV1AL/ibili-app.jpg Ibili https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472770453133-S5L6U740NQVJECWJOF3H/ibili-app.jpg Ibili UI/UX for Ibili, an app that generates architectural walking tours based on geolocation. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472226907821-34D9GWY6CLV2INW0HVIM/guide-screen-3.png Ibili - Interface For easy planning, walks are filtered by length. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472227157982-SL2V6NPK059F7DIIHIL3/guide-screen-2.png Ibili - Experience Geolocation helps anyone navigate like a native. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1472829428444-42R1DI5XCZ5OHWY47QV2/guide-screen-4.png Ibili - Features Users click on a stop to learn about each architectural wonder. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461597728765-0G3C4VEIWZ8KVUFOEMSX/static1.squarespace-crop.jpg Ibili https://www.brettsiemen.com/new-blog daily 0.75 2019-11-25 https://www.brettsiemen.com/new-blog/mcksintry-website-icons monthly 0.5 2019-11-25 https://www.brettsiemen.com/test-project-page daily 0.75 2019-12-19 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574889715208-09ZALR73DBK7VYRUEQW5/24hrs_Gallery_page+_image.jpg Test Project page McDonalds 24 hrs https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574889715208-09ZALR73DBK7VYRUEQW5/24hrs_Gallery_page+_image.jpg Test Project page McDonalds 24 hrs https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574889722721-HXBSBV1UAQRHWGHOKMMA/Spicy+Chicken_Gallery_page+_image.jpg Test Project page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574889765363-TFQV6ES2JHE3F9SDEGZK/d.jpg Test Project page https://www.brettsiemen.com/moodboard daily 0.75 2019-12-20 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461605452797-QA7MI71TS32XTRI3GVOU/Untitled-1.jpg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461619355997-ZAV09MWPDQNH86LHF90N/untitled.jpeg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461620489237-QAQ6U7KEO5III0AYUIFS/get-real.jpg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461618928008-H5L4OM00O8XDG5SFFWXY/7.jpg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461618408530-Y4QZHI2APVIJMRFUG8Q7/crop.jpg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464031021138-YBETCAKP0EZE4GN5QP20/pareidolia.jpg Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464033164561-OWERNGEYR0AKBOTZVETB/Untitled-2.png Moodboard https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464033301507-TSX1XY70Q79O991CW3GM/Screen+Shot+2015-03-09+at+4.21.13+PM.png Moodboard https://www.brettsiemen.com/brine-jasper daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1461274021205-581EOYQN0IGUJ69M41SW/pickles-editorial-blue.jpg Brine Pickles https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1460573576813-YY0P53DVV9990ZIVKQE3/pickles-editorial-yellow.jpg Brine Pickles Art direction, branding, and packaging design for a pickle shop based in L.A. https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465575558361-ZQHSHT59AFG4U8RU09ME/brine-logo.jpg Brine Pickles https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1460572726459-5R5QQNJ6N3LX6NGL2S7V/pickles-editorial-blue.jpg Brine Pickles https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1465416436672-U1HOCTP3I2WSLJYLAU6P/pickles-editorial-green.jpg Brine Pickles https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1460572783131-6YDS3S34AQDVB18NAAKF/pickles-editorial-pink.jpg Brine Pickles https://images.squarespace-cdn.com/content/v1/56f96a558a65e2431339cdaf/1464286741154-P5R18TNAVHBM14LDKGAK/website-brine.jpg Brine Pickles Visit the site https://www.brettsiemen.com/aboutme daily 0.75 2019-12-19 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576731915788-3HARBSXGSNE4O4BZAOJD/fpo+head+shot.jpg About https://www.brettsiemen.com/new-page-1 daily 0.75 2019-05-14 https://www.brettsiemen.com/mcdonalds-ride-dine daily 0.75 2020-02-28 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574568309058-CJ7JGZGRJUAKZ7TGSI46/walk+line_coasters.jpg McDonalds Ride & Dine Bar patrons were invited to participate in the “Walk the Fry” sobriety test. A Bar coaster sobriety test boosted both safety and appetites. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574568193533-5EWZH73WZLR9TLU6KS83/FRY+CAB+detail.jpg McDonalds Ride & Dine A customized cab caught people’s attention and provided FREE rides home, which included a stop at a Mcdonald’s drive-thru. Messaging continued inside the cab’s interior. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574568270359-8UJNGH3H9LLLOZWQMFFM/Wallet+details.jpg McDonalds Ride & Dine Ronald McDonald’s wallet was left behind in the backseat of the cab for passengers to find and take with them. It included his drivers license, personal photos, a ketchup packet, list of McDonald’s locations and a gift card. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572897176258-7DI0PY8RGVIZY47PO8JC/Mckinstry_HomePg_Icon.jpg McDonalds Ride & Dine https://www.brettsiemen.com/alaska-usa-memberservices daily 0.75 2020-02-05 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574125390993-HGLH3Z2GDMJVWJO1H992/Alsaka+USA.jpg Alaska USA TV https://www.brettsiemen.com/mcdonalds-2 daily 0.75 2019-11-22 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573076357649-I6KXDJ9W1RF579TYTFGD/Coin+collection.jpg Mcdonalds all concepts page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572903604017-C7KTTI9O64NDA9D5YCJ5/fire+truck+billboard+shots.jpg Mcdonalds all concepts page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572922266417-VAAGIFSIR7Z00BI2BN3F/spicy+chicken+billboards+2.jpg Mcdonalds all concepts page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573076316062-UW6TGR8T7YE6F94EKX46/count+money+posters.jpg Mcdonalds all concepts page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573008489189-8MPOPY9WXJK3QMXJLNSP/FRY+CAB+detail_final+.jpg Mcdonalds all concepts page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572897176258-7DI0PY8RGVIZY47PO8JC/Mckinstry_HomePg_Icon.jpg Mcdonalds all concepts page https://www.brettsiemen.com/spicy-chicken-sandwich daily 0.75 2020-02-28 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580076475474-32SK8QFZP5HR35UO3RDU/spicy+chicken+billboards.v3.jpg McDonalds Spicy Chicken https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572903604017-C7KTTI9O64NDA9D5YCJ5/fire+truck+billboard+shots.jpg McDonalds Spicy Chicken The event ran during peak traffic hours, before and after local sporting events to maximize impressions and create social media buzz. It was witnessed by over 40,000 commuters and caused several standstills. https://www.brettsiemen.com/mcdonalds-dollar-menu daily 0.75 2020-02-28 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1579671196470-RZT3J849G00B4IKDKT85/count+money+posters_top.jpg McDonalds Dollar menu Posters, billboards, and busboards challenged consumers to add up the spare change shown and then text that amount to McDonald’s. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1579671231205-ROZSOH2WTZ9Y8ERUAXPO/count+money+posters_bottom.jpg McDonalds Dollar menu https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574402079410-J9PTQDRAS3G7O4X217W0/dollar+menu+coins.jpg McDonalds Dollar menu https://www.brettsiemen.com/microsoft-original-page daily 0.75 2019-11-23 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573272831168-HBGUTZFS8SHLW6C0BBV9/Sam+Hero+shot+2.jpg Microsoft original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573428018240-OI880FMMSMQ016HCYNE9/GSI+banners.jpg Microsoft original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573272557880-OI4XYEURY2IANMKAG46O/SAM+Sketches.jpg Microsoft original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574017166556-YYTJ0TV6IP0YH8MSLX1L/SAM+Boxes+figures.jpg Microsoft original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574125180258-MQ4B8G4F3RNGFR0GHKLK/Microsoft+home+page+icon.jpg Microsoft original page https://www.brettsiemen.com/mckinstry-1 daily 0.75 2019-11-24 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836041941-XRBKVTZDAKVF70B95BSO/Sketch_Floor+layout+full+size.jpg Mckinstry original page each floor was custiomed dsigned through sketchts to reflect what it was a bout. Then working with 3d artists the floors were refined and rendered in 3 dimenstions. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572835813902-IO6JNUAVR93X1C5TH5VZ/STACKED+TOWER+CALLOUTS_V4.jpg Mckinstry original page budulind layers addressed all the sectors of mckinstry https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572834012527-MY282YRD2A8Y1O6174P0/Main+pages_144dpi.jpg Mckinstry original page using the buiding as a metaptorp explore the various things mckinsrty does. for the life of your buling using that as a ase decided to show how mckisntry insteracts with mechanical and peoples lives https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1558916324428-IXBHQ0SVE7WVWD9LP1FI/sketch+work.jpg Mckinstry original page Initial concepting sketches for main building layout and navigtaion https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836253394-SVAZ016P512OAPN0KJWK/Final+icons+for+website.jpg Mckinstry original page caption here https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572824850943-UF2EKZBJNKAWV1AQEFDP/Blue+pages_144dpi_Final.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572826541816-KR0KY6GGWCNEY93JQX5F/3rd+level+pages_144dpi_Final.jpg Mckinstry original page caption here https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836669769-BPWII1GP65QKHIG1K3CO/All+up+Floors_Final_216dpi+2.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836692032-528FMZ26I1I560B6HNVZ/1.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836712559-6PI0X1BKK7292Q1Y86SI/2.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836729771-10VKN5VZPLEX1E5KN700/3.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836745033-FNBK57LLE1GHPL4LQ1W4/4.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836760663-NDZVOIOIRVV7GZPXHR3H/5.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836774963-AKG5WH4YE2RS5NR5UPC2/6.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572836790269-1J5E6A5VY8Q31RNXFDG4/7.jpg Mckinstry original page https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1572837966324-CD3DKWQ47PVK235UJDVS/Mckinstry_HomePg_Icon.jpg Mckinstry original page https://www.brettsiemen.com/microsoft-sam daily 0.75 2020-02-28 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576373244035-YH9D610V25S5A79BTXW0/SAM+boxed+photos_first+box+images.jpg Microsoft SAM The messaging and copy were integrated into the graphic design of the box. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576373109222-SDU4AQREB4JIIT0YWWVO/SAM+unboxed+HERO+SHOTS_cc_cut_Final.jpg Microsoft SAM https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576372967572-1TA7IJPX223WW6E8WD1R/sam+main+photo.jpg Microsoft SAM SAM was delivered internally to Microsoft employees. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573272557880-OI4XYEURY2IANMKAG46O/SAM+Sketches.jpg Microsoft SAM Initial concept designs for the SAM character. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1576373700443-APRNJH2WQYTQJ4DXDEBV/SAM+unboxed+FIRST+IMAGE.jpg Microsoft SAM The figure came with a laptop stand that reinforced the messaging and provided a unique url to learn more about Software Asset Management. https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580871272076-TXTXEXJN8KQ0YSI4EK9B/SAM+boxed+photos_cut+images+Edited.jpg Microsoft SAM 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https://www.brettsiemen.com/alaska-usa-state-of-mind daily 0.75 2020-02-28 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1580080396323-WSZT3NXZ2JENG85XUN1I/State+of+mind_Bus_Bill.jpg Alaska USA State Of Mind https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574125390993-HGLH3Z2GDMJVWJO1H992/Alsaka+USA.jpg Alaska USA State Of Mind https://www.brettsiemen.com/alaska-usa-tv daily 0.75 2019-12-03 https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574019288605-7OHIUEGXATQZ20356SEE/Switch_sled_shoes.jpg ALASKA USA ALL UP https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1574028682428-JHVXV16VBMRBZP0DPP7E/Million+points+mania.jpg ALASKA USA ALL UP https://images.squarespace-cdn.com/content/v1/5c928abe90f90448ab3524d8/1573506679321-812FZQ2VJXLV16QLXZ0P/Check+Deposit.jpg ALASKA USA ALL UP 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